Life-long learning case-study

educating medics website

Lifelong learning and how this led me to set up my own website

Medicine is a great career, as long you don’t mind sitting the odd exam now and then.

GrantAs an ST4 in radiology – who had a brief flirtation with a career in surgery – I have just completed my final exam (ever!) and I am nearly 33 years old.  That means I have been studying, on and off, for about half of my life up to this point.  Perhaps the same is true in other professional careers but unlike accountants, architects and actuaries, when I reach the heady heights of consultancy in a few years I will be expected to continually professionally develop right up until the day I retire! 

Fortunately there is no shortage of educational resources from which to learn.  Up and down the country (and online) we are offered pre-exam practice, tips on how to perfect our interview technique, communication skills scenarios and team management days.  There is an abundance of conferences where we can mingle with the like-minded and perhaps even present our most recent research efforts to the world.  The problem, as I realised a few years back, is in knowing where and how to find the right event for you.  All trainees in an educationally approved post and all fully qualified doctors are entitled to a study budget that can be used to pay for, at least some, of these educational events.  Usually, the doctor in question is at liberty to spend the funds as they see fit. 

So two years ago, with no research results to fill a poster, with no exams on the immediate horizon and not really sure what I wanted to learn about, I found myself at a loss.  To solve this problem, I went online; I assumed there would be a website where one could peruse the various educational options suited to a doctor at my grade and in my specialty.  Perhaps even compare and contrast the alternatives for the same type of event.  Ideally, there would be a site where doctors peer review courses, conferences, meetings and lectures… but no. 

I decided therefore to set up my own site to do just that.

From the ‘having an idea’ stage, there are two ways to go.  You can simply employ someone with enough IT skills to do the whole thing for you, but obviously this costs money (or at least a pile of favours).  Alternatively, you can try some DIY.     

If the site you have in mind is fairly simple (i.e. mostly plain text, links, pictures/ video, a guestbook, perhaps even an online store) there are a number of pre-made options out there.  For example, say you want to start up a blog or create a web presence for your company, yourself, or family.  This can be achieved with very little tech know-how.  A simple on-line search for ‘web-hosting’ will provide lots of options.  Usually you just fill in a few details, upload a few photos and away you go.  Some of these options are even free! (e.g. Google sites)

A more complex or a non-standardised site (i.e. with login/logout, links to a database, the ability for users to upload or download items) will usually require a bespoke solution.  This doesn’t necessarily mean you will have to write computer code.  Software is available (e.g. Net Objects Fusion) that allows the user to build a site by choosing the combination of components they want; the program then produces the code.  This option is far more flexible but is still limited by what the program will allow you to do.  Ultimately for full control you need to build the site from scratch and as I discovered, even this option isn’t impossible for a beginner.  Again there are several software programs available to help you produce the code (I used Visual Studio); much like a word processor they give you guidance on correct spelling and format rather than writing it for you.  The benefit of this approach is that you will understand how everything on your site works and unlike the component-based software described above this option is also potentially free.  The obvious downside is that if you are new to this, you are going to have to put in some long hours with your PC…

After several months of hard work I now have a site I can be proud of:

Educating Medics (http://www.educatingmedics.co.uk/) provides the largest independent source of postgraduate medical educational events in the UK.  There are currently just over 1700 events listed which can be sorted and filtered by a number of factors including specialty, location, date, price, whether the event has been awarded CPD or is accepting abstracts, which career grade the event is aimed at, etc.  Users can also review any events they have previously attended.  Last month the site attracted around 8,000 visitors and this figure continues to climb – so far so good! 

Building your own website is extremely satisfying from a creative point of view but I have also received a number of encouraging emails emphasising that the site provides a valuable and useful service.  This kind of feedback is the best reason for feeling satisfied with the site. 

The bottom-line it that if you have an idea for a website there is very little to stop you producing it and it does not need to cost the earth. 

Grant Mair.  November 2011

Please note the content and opinions expressed in all case studies are those of the writer and do not necessarily reflect the views of the medical careers team.

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